"If you did not feel uncomfortable or a little anxious today, you didn't grow...Choose to grow each day." -Shay Wheat
Relationship Marketing is HUGE for people in direct sales and network marketing.
So Let's break down Marketing.
How do you currently market your business?
Do you go to mixers, speed networking, networking groups, Internet, etc.
Do you have a 30 second commercial or elevator pitch? If not you deserve to speak with my good friend Barbara of Bright Farm Productions.
Now that you have a 30 second commercial when do you use it? Do you use it when you are at the store or only at an event you deem as a place to build your business?
Now lets take a look at what type of person you are currently when you do go to a chamber or networking event.
-Do you pass out all your cards (or throw your cards to anyone within 5 feet of you)?
(that's an interesting mental picture isn't it)
-Do you just give someone your "spiel"?
I actually had an individual ask this of me. I was at a local speed networking event and as I sat down the person across from me said "Hi my name is .... so what is your spiel?" My spiel??? I can't tell you how turned off I was by this comment. No matter how wonderful her product or service was there is NO WAY I would ever buy from her. Just because I could tell she had no interest in getting to know me and find a way how her product and service could assist me in my personal or business life.
-Do you connect and listen to people, do you find out about the person, do you find out what they do other than their "job" or "business"?
By doing this you actually will find that by building this relationship, even if you don't make the "sale" on the first encounter, you are setting the ground work for a relationship that will go way beyond the "sale". This relationship will most likely also bring you more business than if you could possibly imagine.
Until next time, keep growing your character!
Shay Wheat
Would you like to use this article for your newsletter or website? You absolutely can, as long as you use this complete blurb along with it: Shay Wheat, Vice President with Millionaire Partnerships Inc, helps business professionals connect and build relationships with their customers with high impact. If you're ready to learn how to build better relationships while increasing the money in your bank account, visit Shay at www.millionairepartnerships.com or if you would like more tips on connecting get our newsletter at www.actionsofamillionaire.com
Showing posts with label barbara beal-lopez. Show all posts
Showing posts with label barbara beal-lopez. Show all posts
Monday, July 28, 2008
Saturday, May 31, 2008
Did you Hear What They Said?
Guest post from my good friend Barbara Beal-Lopez. Thanks for the kuddos!
"Yesterday I had the pleasure of having lunch with the very fun and awesome Shay Wheat and she hit on something so important that I just had to share.
I was telling her a bit about our new Networking Commercial Coaching Progam (helping business professionals to craft a 30-second networking commercial), and how much I enjoy helping people to be prepared, confident and effective in their 30-second "pitch". Shay then reminded me of something very important to keep in mind....
Although it's important to be prepared and ready to give your "pitch", it's just as important to listen to everyone else's networking commercials.
Why? Many reasons, which I'll share with you over the course of the next few posts:
1. By learning other business people's needs, you are able to make a much better connection, if you are able to help them meet their needs.
Although it's tempting to sit and ponder over what YOU are going to say in your allotted 30-seconds, by doing so you could be missing the boat on a potential business relationship with someone you can help - either with your own services, or with a referral for someone else's business.
Let's face it - you shouldn't be attending networking events for the sole purpose of giving your 30-second commercial. You should be there to establish new connections, and you can't do that if you're stuck in your own little world. You'll find that by listening and identifying what someone has to offer and how you can help them, you'll find your network growing in no time.
Your assignment:
At your next networking event (in which people are afforded an opportunity to introduce themselves to the entire room), listen to as many networking commercials as possible and see who you can help. Make a goal of approaching at least one person afterwards with a way that you can help them (bonus points if its referring out a business other than yours)!
Perk up your ears...I'll share more tips in this area in upcoming posts. "
BBL
Thanks Barbara! You Rock!
Please visit Barbara and BrightFarm Productions. There is a wealth of information on the site and I suggest connecting with Barbara.
Go here now!
http://brightfarm.homestead.com/
Keep Sending your love and Appreciation...remember...what you send out is what you get back.
~Shay
"Yesterday I had the pleasure of having lunch with the very fun and awesome Shay Wheat and she hit on something so important that I just had to share.
I was telling her a bit about our new Networking Commercial Coaching Progam (helping business professionals to craft a 30-second networking commercial), and how much I enjoy helping people to be prepared, confident and effective in their 30-second "pitch". Shay then reminded me of something very important to keep in mind....
Although it's important to be prepared and ready to give your "pitch", it's just as important to listen to everyone else's networking commercials.
Why? Many reasons, which I'll share with you over the course of the next few posts:
1. By learning other business people's needs, you are able to make a much better connection, if you are able to help them meet their needs.
Although it's tempting to sit and ponder over what YOU are going to say in your allotted 30-seconds, by doing so you could be missing the boat on a potential business relationship with someone you can help - either with your own services, or with a referral for someone else's business.
Let's face it - you shouldn't be attending networking events for the sole purpose of giving your 30-second commercial. You should be there to establish new connections, and you can't do that if you're stuck in your own little world. You'll find that by listening and identifying what someone has to offer and how you can help them, you'll find your network growing in no time.
Your assignment:
At your next networking event (in which people are afforded an opportunity to introduce themselves to the entire room), listen to as many networking commercials as possible and see who you can help. Make a goal of approaching at least one person afterwards with a way that you can help them (bonus points if its referring out a business other than yours)!
Perk up your ears...I'll share more tips in this area in upcoming posts. "
BBL
Thanks Barbara! You Rock!
Please visit Barbara and BrightFarm Productions. There is a wealth of information on the site and I suggest connecting with Barbara.
Go here now!
http://brightfarm.homestead.com/
Keep Sending your love and Appreciation...remember...what you send out is what you get back.
~Shay
Subscribe to:
Posts (Atom)
